1. What cookies are
Cookies are small text files a website stores in your browser. Similar technologies include local storage and pixels. They can remember your choices or help a site understand how it is used.
2. Cookies we use
| Category | Purpose | Examples | Default |
|---|---|---|---|
| Strictly necessary | Remember your cookie choice and keep the site secure | ge_consent (local storage, no expiry until you clear it); hosting provider security cookies | Always on |
| Analytics | Count visits and see which pages help visitors, in aggregate | Google Analytics 4: _ga, _ga_* (up to 2 years) | Off until you allow |
| Marketing | Measure ad campaigns and show relevant ads | Currently not used. If we add Meta Pixel or LinkedIn Insight Tag, we will list them here and ask for your consent first. | Off |
The growth calculators work without cookies and do not send your numbers anywhere.
3. Your choices
When analytics are enabled, a banner lets you allow them or continue with only essential cookies. You can change your choice at any time using "Cookie settings" in the website footer. You can also block or delete cookies in your browser settings; the website will still work.
4. More information
See our Privacy Policy for how we handle personal data, or contact our Grievance Officer through the details in that policy.